Maybe you do not wish to give 10 % of your income to a venture-backed Silicon Valley firm. Maybe you do not belief a venture-backed Silicon Valley firm to not ultimately pivot away from newsletters solely and destroy every little thing you constructed. Or perhaps you simply don’t need your e-newsletter hosted on a service that actively recruits and pays extremists. There are all kinds of causes you may wish to go away Substack, is all I’m saying.
Some writers are leaving Substack for Ghost, which is not an altogether pure transition. That’s why I like to recommend (and personally use) Buttondown. Here’s how one can migrate your subscribers and archive from Substack over to Buttondown.
Buttondown versus Stubstack
Buttondown gives a comparability with Substack, if you wish to have a look at its checklist, however just a few options stand out to me.
The first is pricing. Buttondown is free for as much as 100 subscribers, after which it prices $9 a month for as much as 1,000, and the value scales up from there. Substack is free however takes a ten % reduce from any paid subscriptions, which is a giant deal if you happen to ever wish to make a residing out of your e-newsletter. Imagine if you happen to develop a subscriber base that brings in $4,000 a month—you may be paying $400 of that to Substack. So even the most costly tiers of Buttondown are going to value lower than that.
The second factor to consider is options. Buttondown helps every kind of issues that Substack would not, like autosaving. Buttondown would not acquire consumer information until you deliberately flip these options on. There’s additionally an API and a Zapier integration, however much more necessary than that to me is that you would be able to write your newsletters in markdown. (I like markdown with all of my coronary heart.) Basically Buttondown gives every kind of nerdy stuff that Substack would not.
Also: Buttondown is bootstrapped, that means it is not beholden to any buyers. Substack has round $82 million of investor cash, which suggests there is a highly effective group of individuals hoping for enormous progress. Call me a jaded veteran of the content material mines—I freely admit that I’m—however such entities hardly ever have the curiosity of journalists and writers at coronary heart over the long run. Buttondown, in the meantime, is run by a single individual—Justin Duke—who responds to emails himself and publicly studies how a lot cash he spends operating the service.
Finally, and most significantly, Buttondown sends you a enjoyable GIF each time somebody subscribes. That alone is purpose emigrate over, so let’s speak about about how you are able to do that.
Export Your Newsletter From Substack
Log into Substack and head to the dashboard to your e-newsletter. Click the Settings hyperlink within the prime bar. Scroll approach right down to the underside to search out the Export Your Data part. Click Create New Export.